Sponsoring a Crossroads Music Concert event was never as appealing as it is right now!  www.CrossroadsMusicCompany.com

Here are some reasons:

  • Since the write-up in Southern Living Magazine–April 2012– Crossroads website page-views increased substantially
  • “Hits” broke the 100,000 mark/month shortly thereafter
  • Also during that time, Crossroads Music Company was the reigning Business of the Year for the Winnsboro Chamber of Commerce, throughout 2012 & into 2013!  We were also featured in January 2013’s issue of Texas Highways Magazine, with a wonderful article capturing the essence of Winnsboro’s magic.  On top of all that, Crossroads has been inducted into the County Line Magazine’s HALL OF FAME, for winning “Best Live Music Venue” on the Upper East Side of Texas!!
  • To keep the excitement going, we’re re-inventing the website, and adding another reason to visit–the “Store,” which will offer tickets, merchandise, and music by the artists that performed on the Crossroads stage [Those Songwriters that choose to participate].  This feature should be in place by the end of 2013.
  • Crossroads email list, which has grown significantly over the years, and is made up of folks that actually WANT to receive a heads-up on upcoming shows, will ensure that your information reaches thousands as the email blasts get sent out to those on the list.
  • Crossroads will celebrate its 8th Anniversary in December 2013, with a show put on by Lynn Adler and Lindy Hearne [co-founders] & family…Portions of this event will be video recorded and available for viewing, through the YouTube page on the website.  Any banners hanging, as a stage back drop, will get plenty of exposure for years to come!
  • Videos from past concerts will also be available in the Crossroads YouTube library, which is extremely valuable, since a sponsor’s stage banner will be visible for 3+ minutes while someone is viewing a live performance of a song performed on the Crossroads stage.
  • The new design for the website will feature one or two main banner ads on the top of the home page, with additional banner ads along the right-hand side.  These can easily link someone immediately to YOUR website, after they finish their business on the Crossroads Music site. 🙂

Sponsorship opportunities are as follows:

  • Global talent – 2-Bit Palomino – August 24th; [JEB Sales]
  • Global talent – Billy Joe Shaver – August 30th; $1,000
  • Global talent – Rhett Butler; September 7th; [Clemens & Truitt Insurance]
  • Global talent – Lynn Adler, & Women Songwriters in the Round; Sept 14th; $500
  • Global talent – Janet Robin;  February 2014 TBA; $500
  • Global talent – Kinky Friedman;  September 28; $1,000
  • Global talent – Brad Davis; October 5; $500, plus a workshop that day
  • Global talent – Emily Elbert;  2014 TBA; $500
  • Global talent – Slaid Cleaves –  2014 [you help decide!]; $500
  • Other acts we’d like to bring back include, but not limited to,  Buddy Flett & David Egan, Heather McCready w/Milo Deering & Brian Magnus, Druha Trava, Jimmy LaFave, the Good Intentions, Ray Wylie Hubbard, Grammy Award Winner Brad Davis, Terry Hendrix, Lloyd Maines, etc…Call me, and we’ll work it out!!  ~Gus

Sponsorship would include:

  • Consider triangulation, or dual sponsorship opportunities, by adding one or two related businesses to the mix for increased benefit.
  • Your banner [provided by you] hung on the stage, seen by patrons at the show, and included in videos & photos, many of which receive much exposure on the internet, including YouTube.
  • 30 day website banner ad–front and center on the Crossroads Home page– which would LINK to your website and be seen by thousands
  • Your logo, as a sponsor, on all the promotional posters, and a blurb in my email blasts, maybe promoting a special YOU may have going, etc…My email addresses are approaching the 2,000 mark, all of people that have signed up to receive, and actually OPEN and READ the emails.  Now that I’ve switched to Word Press for the website, and GOOGLE for the email management, I’ll have tracking results for you on all this.
  • We will also be able to determine how many people click on your link from the banner ad, and transfer over to your website, so the banner ad should most likely include some special…
  • Also included with your sponsorship package will be concert tickets for the event you are sponsoring.  The number will be determined when you signup for your sponsorship package.

Please let me know as soon as possible, since the Fall schedule is NOW UPON US!

Gus Gustafson


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