Sponsorships sought!!



Sponsoring a Crossroads Music Concert event was never as appealing as it is right now!  www.CrossroadsMusicCompany.com

Here are some reasons:

  • Since the write-up in Southern Living Magazine 9 months ago, Crossroads website page-views have increased substantially
  • “Hits” broke the 100,000 mark, PER MONTH, from May 2012 on…
  • Crossroads Music Company is still the reigning Business of the Year for the Winnsboro Chamber of Commerce, until the next banquet announces its next winner.  We are also featured in this month’s Texas Highways Magazine, with a wonderful article capturing the essence of Winnsboro’s magic.  On top of all that, Crossroads has been inducted into the County Line Magazine’s HALL OF FAME, for winning “Best Live
  • To keep the excitement going, we’re re-inventing the website, and adding another reason to visit–the “Store,” which will offer tickets, merchandise, and music by the artists that performed on the Crossroads stage [that choose to participate].  This feature should be in place by February 2013.
  • Crossroads just celebrated its 7th Anniversary, with a show put on by Adler and Hearne [co-founders] a few weeks back…this event & SEVEN [the other December show] were both videotaped, and there will be plenty of footage posted.
  • Videos from past concerts will also be available in the Crossroads YouTube library, which is extremely valuable, since a sponsor’s stage banner will be visible for 3+ minutes while someone is viewing a live performance of a song performed on the Crossroads stage.
  • The new design for the website will feature one or two main banner ads on the top of the home page, with additional banner ads along the right-hand side

Sponsorship opportunities are as follows:

  • Louisiana Crossroads Band: www.crossroadsfans.net January 26th; $500
  • Global talent – Janet Robin; http://www.janetrobin.com  February 16th; $500 [taken]
  • Global talent – Kinky Friedman; http://www.kinkyfriedman.com March 1st; $1,000
  • Global talent – Emily Elbert; http://www.emilyelbert.com April 20th; $500
  • Slaid Cleaves – http://www.slaidcleaves.com/  June 22nd; $500
  • Other acts we’d like to bring back include, but not limited to, Billy Joe Shaver; Rhett Butler [playing at Bass Hall on January 25th];  Guy Clark, SEVEN, Terri Hendrix, Sara Hickman, Billy Joe Shaver, Wildernest Spring MusicFest, Ray Wylie Hubbard, Robin & the Bluebirds, Buddy Flett, Druha Trava, Jimmy LaFave, etc…

Sponsorship would include:

  • Consider triangulation, or dual sponsorship opportunities, by adding one or two related businesses to the mix for increased benefit.
  • Your banner [provided by you] hung on the stage, seen by patrons at the show, and included in videos & photos, many of which receive much exposure on the internet, including YouTube.
  • 30 day website banner ad–front and center on the Crossroads Home page– which would LINK to your website and be seen by thousands
  • Your logo, as a sponsor, on all the promotional posters, and a blurb in my email blasts, maybe promoting a special YOU may have going, etc…My email addresses are approaching the 2,000 mark, all of people that have signed up to receive, and actually OPEN and READ the emails.  Now that I’ve switched to Word Press for the website, and GOOGLE for the email management, I’ll have tracking results for you on all this.
  • We will also be able to determine how many people click on your link from the banner ad, and transfer over to your website, so the banner ad should most likely include some special…
  • Also included with your sponsorship package will be concert tickets for the event you are sponsoring.  The number will be determined when you signup for your sponsorship package.

Please let me know as soon as possible, since I need a sponsor in place for this month’s event, and will still honor a full 30-day banner ad.

Gus Gustafson


SEVEN’s Breakout Performance was STRONG!

Normally, I’ll blog about a great show within 48 hours or so, but this particular show needed a week to really reveal itself for what it was—UNBELUCKINFIEVABLE!  It has been the talk of East Texas, and all that TALK is quite positive!!

 We knew going in that we were going to be entertained by a group of seasoned professionals on the Crossroads Stage, and the hype & anticipation created an even higher level of excitement.  SEVEN brought all-original concert-level performance material, some of which was hard to contain within the four walls of the Winnsboro Center for the Arts building, but–for the most part–the sound was well balanced & the song presentation was very STRONG!  This whole experience was like having a full house of close friends, all gathered in support of their musical family, eager to be a part of the latest chapter in the lives of a handful of musicians whose bios read like a ‘who’s who’ in a Music’s Hall of Fame entry!  In fact, I’ve included the bios sheet, for those who have yet to read about the members of SEVEN.


The band SEVEN–Opening Night [including a glimpse of Crossroads’ host, Gus]

 Common with ALL large performance productions, a few glitches are ironed out along the way, and—as the evening unfolds—MAGICAL MOMENTS show up!  This was true for SEVEN’s  historic launch as well.  The band broke the show into three pieces, transitioning  from the first to the second set with an “unplugged” acoustic grouping.  If you were paying attention, you could ‘feel’ the band gel with one another, and BAM! came the MAGIC!  The playful bantering between Ovid Stevens & Bubba Keith was unrehearsed, entertaining, and just right for the night…it was like having a group of celebrities performing a private concert in your own living room!  By the time they performed their future hit song, “Don’t Give Up,” the roof was about to LIFT OFF!  Stay tuned for some video clips, as I post to the Crossroads’ YouTube library [still transitioning all the components from one website to this new one].  Also, check back from time to time for SEVEN updates…we’ll be monitoring new developments and sharing them here!  If you’re not already signed up for email updates, please take time to register.  I do NOT share my list with ANYONE ELSE, and try to limit my email blasts to one a week. ~Gus


7th Anniversary Concert Hit the Spot!

Kate, Lynn, Lindy and Warren

Adler & Hearne, with Special guests Kate & Warren

Two very significant shows for December!  One has come and gone, but will NOT be forgotten–The 7th Anniversary of Crossroads Music Company & Listening Room!  Suffice it to say that they ALL continue to evolve & grow as musicians/singers/songwriters, and East Texas is fortunate to have access to this extremely talented family and their entertaining skills!  However, we get them less and less as the National touring dates increase in number.  This includes Warren Jackson Hearne & The Le Leek Electrique Band, and their touring, and NOW Kate Hearne increasing her appearances…rumor has it that during the Wildernest MusicFest in October, Kate & Vanessa Peters worked out some tour dates for EUROPE in the Spring!!!  Just plain KEWL, that’s all I can say about that!

I’ll have more to say about where Crossroads is heading, after I blog about the Historic SEVEN concert on December 29, 2012.  This is a show you do NOT want to miss.

Also, keep an eye aimed at the new Crossroads Music Company website.  January marks the opening of the Crossroads store, which will include available music from the performers that have taken the Crossroads’ stage over the last seven years.  There will also be merchandise for sale, and more concert ticket sales will be made available online as well.  2013 will hopefully see the remodeling of 204 Market Street, and maybe some extra cool Wildernest events!  ~Gus